Adopt IRM terminology

README.md

@@ -2,8 +2,10 @@
   <img src="https://raw.githubusercontent.com/netbox-community/netbox/develop/docs/netbox_logo.svg" width="400" alt="NetBox logo" />
 </div>
 
-NetBox is an IP address management (IPAM) and data center infrastructure
-management (DCIM) tool. Initially conceived by the network engineering team at
+![Master branch build status](https://github.com/netbox-community/netbox/workflows/CI/badge.svg?branch=master)
+
+NetBox is an infrastructure resource modeling (IRM) tool designed to empower
+network automation. Initially conceived by the network engineering team at
 [DigitalOcean](https://www.digitalocean.com/), NetBox was developed specifically
 to address the needs of network and infrastructure engineers. It is intended to
 function as a domain-specific source of truth for network operations.
@@ -14,11 +16,6 @@ complete list of requirements, see `requirements.txt`. The code is available [on
 
 The complete documentation for NetBox can be found at [Read the Docs](https://netbox.readthedocs.io/en/stable/). A public demo instance is available at https://demo.netbox.dev.
 
-|             | status |
-|-------------|------------|
-| **master**  | ![Build status](https://github.com/netbox-community/netbox/workflows/CI/badge.svg?branch=master) |
-| **develop** | ![Build status](https://github.com/netbox-community/netbox/workflows/CI/badge.svg?branch=develop) |
-
 <div align="center">
   <h4>Thank you to our sponsors!</h4>
 

docs/index.md

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 # What is NetBox?
 
-NetBox is an open source web application designed to help manage and document computer networks. Initially conceived by the network engineering team at [DigitalOcean](https://www.digitalocean.com/), NetBox was developed specifically to address the needs of network and infrastructure engineers. It encompasses the following aspects of network management:
+NetBox is an infrastructure resource modeling (IRM) application designed to empower network automation. Initially conceived by the network engineering team at [DigitalOcean](https://www.digitalocean.com/), NetBox was developed specifically to address the needs of network and infrastructure engineers. NetBox is made available as open source under the Apache 2 license. It encompasses the following aspects of network management:
 
 * **IP address management (IPAM)** - IP networks and addresses, VRFs, and VLANs
 * **Equipment racks** - Organized by group and site